Demographic and Psychographic profiling are used to see the audiences interests and preferences which may depend on trends. Profiling is used so that the production of a movie can be adapted to appeal to different groups of people.
Psychographic is the social research covering personalities, values, attitudes, interests, and lifestyles of the general public.
Demographic is when people are classified under a certain area like age, race or gender.
We believe that our movie ‘Affiliation’ will warrant a certificate 18. There a certain films which influenced and determined our decision to rate our film an 18, these films are; ‘Goodfellas’ and ‘Kill Bill’ Vol. 1&2 .
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